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Program Summary

Below you will find a list of the programs currently available:

 

 

Sales Training I  “Basic Training”

Old Standards and New Innovations

Who should attend:  All sales staff, customer service representatives, and support staff.

When you are in sales, you can never know too much. Whether you are the 15-year veteran or the new kid on the block, you need to learn and be reminded of the sales basics to ensure you don’t miss a step and lose a sale. This program is designed to refresh, motivate, and educate your sales and support teams to help them be better solution people. 

 

Sales Training II

Even Experts Can Excel

Who should attend:  Sales people who want to excel. 

Sales Training II helps move your people beyond the sales basics and into honing techniques and ideas that they can use to improve their sales today and in the future. This class utilizes several training techniques to determine specifically what your people can improve upon to immediately increase their sales.

 

Customer Service Training

You Only Get One Chance

Who should attend:  EVERYONE.  Customer service is not optional for businesses in the ‘90’s.

Your business is in existence for only one reason—to serve your customers.  Are you doing everything you can? Is each of your employees trained to help your customers to the best of their ability? Consistently? Every time?  Will your company’s service keep your customers coming back for more?  Customer Service Training is a must.

 

Telephone Sales

The Telephonic Art of Sales and Service

Who should attend:  All employees, especially receptionists, telemarketers, customer service representatives, sales employees, and administration staff.

Telephone Sales will help people be better prepared to generate sales over the telephone. This is a great course for people who are selling over the phone or who use the phone to introduce people to products and services. Participants will learn how to use the telephone to their advantage. With the rising cost of doing business, Telephone Sales may be the best investment your company can make.

 

How To Make A Killing In Rubber Chicken

Lessons in Black-Tie

Who should attend:  People responsible for attending black-tie events, trade shows, fund raisers, and community events on behalf of the company.

Many businesspeople today are required to go to “functions.” These can include black-tie events or parties for local charities. Businesses are donating thousands of dollars to attend these programs and support the communities in which they do business. But are businesses making the most of these functions? Do your people attend as action-oriented networkers? Do they meet the right people or do they just sit quietly at their table and eat their rubber chicken?  Participants will learn the fine art of networking appropriately at these sponsored events and leaving with more than a meal.

 

Letters That Work As Hard As You Do!

What Works and What Doesn’t

Who should attend:  Owners and people who are involved with your company’s communications.

Companies are wasting huge amounts of money on direct mail that does not work. Could your direct mail campaigns be improved? What if you could increase your responses dramatically? The cost of direct mail keeps going up so it is more important than ever to make the most of your direct mail efforts. This class teaches the do’s and don’ts of direct mail and provides information that can save your company money and increase profits.

 

Marketing for Results

50 Marketing Ideas for Under $50

Who should attend:  Sales and management employees, employees with marketing responsibilities, and business owners.

This is a fun program that gives your people 50 inexpensive marketing ideas that they can implement immediately. These are tools that many businesses can use to give their sales that extra little needed boost. If you would like to see your company’s sales increase and you don’t have a large marketing budget, this is the program for you! 

 

Advertising 101

Why Doesn’t My Advertising Work?

Who should attend:  Owners, managers, and employees with advertising responsibilities.

We all see ads that we like but do we know how to create ads that work? Could your ads generate more calls? With the same advertising budget, could you get better results? These questions are addressed as well as how to plan your advertising campaign. Advertising is often the largest marketing investment companies make.  Could your advertising be improved?

 

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"Check to see if Martin is available for your next program!"
Contact Martin at 480-991-6420 or e-mail at mbaird@martinbaird.com